RIVANT

Yoga therapy · Kharghar, Navi Mumbai

Yogadhipa

A lotus, an Om and a Ganesha trunk in one mark for a yoga studio.

What we made
Logo, print, merchandise, signage and posts
Year
2024–25

The brief

A yoga therapy practice in Kharghar wanted a mark that carries its tradition, reads in Devanagari first, and holds its shape from a visiting card to a billboard.

The mark

Three symbols drawn into one: a lotus, an Om at its centre, and Ganesha’s trunk in the Om’s tail. Beneath them, the name in Devanagari with a Latin script drawn to match.

LotusTen red petals, each with a saffron line inside, opening from one stem.
OmAt the centre, an Om whose tail curls down into Ganesha’s trunk, eye and all.
Nameयोगाधिपा in Devanagari first, with a Latin yogadhipa drawn to sit beneath it.
Full lockup
Reversed
Text only

Yogadhip to Yogadhipa

In 2025 the practice added a final a to its name. We redrew the wordmark to take it in both scripts and updated every file.

The 2024 Yogadhip lockup beside the 2025 Yogadhipa lockup: the same lotus and Om, with a final ा added to the Devanagari and an a to the Latin name.
Both lockups from the files, before and after.

Colour

Deep red, red-orange and saffron come from the petals; tan, cream and grey make the calm grounds and text around them.

  • Deep red#BE1E2DThe Om, the crimson grounds
  • Red-orange#EF4136Petals and the wordmark
  • Saffron#F7941DThe lines inside the petals
  • Tan#B99A6FMandalas and rules
  • Cream#F5F4DBThe posts’ paper
  • Grey#606060Text

Cards

Red and white pairs: the lotus on the front, the therapist’s details on the back in Signika Negative, with ghost petals behind.

Two Yogadhipa visiting cards on a red textured block: the red front with the white logo, and the white back with the therapist’s details.
Card front in red: the lotus logo in white, with ghost petals at the edges.
Card back in white: Vaishali Kale, Yoga Therapist, with a phone number, hello@yogadhipa.in, the studio’s address in Kharghar and www.yogadhipa.in.
Card front in white: the logo in colour.
Card back in red: the same details in white.

Merchandise

White T-shirts with the lotus on the back, insulated bottles, and a crimson mat with the Om and Ganesha line printed tone on tone.

A crimson yoga mat printed tone on tone with the lotus and the Om, one end rolled in a white band with the wordmark.
Two white insulated bottles with red caps, printed with the full Yogadhipa logo, one standing and one lying down.
The mat’s top print: the lotus and Om tone on tone on crimson, the wordmark at the foot.
The mat’s print, for a standard 183 × 61 cm mat, and the band it rolls up in.
Flat drawings of the T-shirt, front and back: the wordmark at 90 mm and a 55 mm lotus on the chest, a 260 mm lotus on the back, in three spot colours.
The chest print now carries the new name.

Billboard

“Where Peace Meets Power.” in white on crimson, beside a photograph of a standing balance.

The Yogadhipa billboard by a road: ‘Where Peace Meets Power. Yogadhipa’ in white on crimson, beside a photograph of a woman in a standing balance against a blue sky.

Posts

Six templates on cream with mandala corners, filled in: the grey photo circles became the Om line on crimson, and the placeholder text became one line for each class.

  • Post: Relax Your Body, under a crimson circle holding the Om line.
  • Post: Meditation & Mindfulness, set in the centre with mandalas at the corners.
  • Post: Balance your Body & Mind, with a crimson circle on the right.
  • Post: Breathe and Relax, right-aligned beside a crimson circle on the left.
  • Post: Yoga Therapy, Kharghar, Navi Mumbai, above a crimson circle rising from the foot.
  • Post: Yogadhip is now Yogadhipa, the new wordmark in white on a crimson circle.

At the studio

A fascia for the door and a timetable for the wall, taking the same system into the room itself.

The fascia artwork: the white Yogadhipa logo on crimson with ‘Yoga Therapy, Kharghar, Navi Mumbai’ and a saffron edge.
Fascia. Proposed, 2400 × 900 mm, in flex.
The A3 timetable: the logo, वेळापत्रक and ‘Weekly timetable’, a grid of mornings and evenings for each day, and a crimson footer with yogadhipa.in.
Timetable. Proposed, A3, with a grid the studio fills in each week.

Credits

Client
Yogadhipa, yoga therapy
Where
Kharghar, Navi Mumbai
Year
2024–25
Services
Identity design, Print design, Merchandise, Signage, Social media design
What we made
The logo and its 2025 update, visiting cards, T-shirts, bottles, a yoga mat, a billboard, six post templates, a studio fascia and a class timetable